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Lynn Hickey newsletter

The AD's Corner — Wednesday, Sept. 17, 2014

Lead Out ad

"Get the Lead Out" For New Mexico Game
UTSA will be wearing lead-colored jerseys on Oct. 4 when New Mexico visits the Alamodome. The UTSA Athletics marketing and development teams are encouraging fans to “Get the Lead Out” for the next home football game.

This will be the first time UTSA will wear an alternate jersey. The special game-worn adidas jerseys will be auctioned off over a three-week period following the game.

“All proceeds from the jersey auction will benefit the UTSA Football program,” Associate Athletic Director for Development Brandon Raphael said.  “This is a great way to help Coach Coker and the football program and own a piece of Roadrunners history at the same time.”

Fans also are being encouraged to wear lead or gray Roadrunners T-shirts to the game. Lead and gray T-shirts for the game are available at

“First and foremost, UTSA fans need to get the lead out and purchase tickets for the New Mexico game,” Associate Athletic Director for Marketing Jim Goodman said. “They then need to go online or to the on-campus bookstore to purchase a lead-colored T-shirt. We need to make Oct. 4 a gray day for the Lobos.”

Click here to purchase tickets for the game or call (210) 458-UTSA (8872).

To participate in the postgame jersey auction, go to or call the Roadrunner Athletic Fund office at (210) 458-4665.

One Direction ad

Volleyball, Soccer To Offer One Direction Tickets
Fans attending Thursday's 6 p.m. volleyball match against Houston at the Convocation Center and those attending the 7 p.m. Baylor soccer match the following night at Park West Athletics Complex will be eligible to win tickets to the One Direction concert, which is scheduled for Sunday at the Alamodome.

Since beating Texas A&M for the first time in program history back on Aug. 30, UTSA (2-6) has dropped five consecutive road matches at tournaments at Texas State and Marquette.

Meanwhile, the Roadrunners soccer team (4-2-1) is coming off Sunday's 3-2 overtime victory at I-35 rival Texas State. The first 200 UTSA students at the soccer match will receive free tacos from Taco Bell.

Fans at both the volleyball and soccer matches can register for a drawing at the UTSA Athletics Marketing table to win two tickets to Sunday's One Direction concert at the Alamodome. The English/Irish pop boy band wore UTSA football jerseys in concert promotions.  

UTSA fans in ESPN ad

UTSA Students Make National Football Ad
If you’ve been watching ESPN’s “College Football Playoff: WHO’s IN?” commercials wondering if UTSA is represented, well, yes we are. Jordan Ryan and Steven Rodriguez drove to the SMU campus in Dallas this summer to take part in the filming.  

The Roadrunners are shown in the ad entitled “Cinderellas,” a 15-second spot featuring schools thought to be long shots to participate in the inaugural four-team college football playoffs.

Rodriguez is painted blue and orange with UTSA written on his chest, while Ryan is wearing a blue Roadrunners hat and orange UTSA shirt. Both are members of Rowdy Crew, the on-campus student spirit group.

“Having the opportunity to represent the Rowdy Crew and UTSA on a national scale was an extremely exciting experience,” Rodriguez said. “During the filming of the commercial, we had the opportunity to meet students from other universities, such as Houston, Army and Rice. The ESPN film crew was very helpful and amiable.”

Click here to watch the Cinderella advertisement.

NCAA Officials Impressed with San Antonio
In an interview with the San Antonio Business Journal, two NCAA Men’s Basketball Final Four Site Selection Committee members made favorable comments about the Alamo City.

Utah State Athletics Director Scott Barnes and Michigan State Athletics Director Mark Hollis were in San Antonio last week to review the city’s plans for a future Final Four.

“The team here in San Antonio just did a wonderful job in presenting exactly what this city has to offer in all facets,” Barnes said in the Business Journal interview. “Given what we’ve learned here in the last couple of days relative to the needs of the dome, they’ve hit the mark.”

San Antonio is in competition with Arlington, Texas; Glendale, Ariz.; Indianapolis, Ind.; and others to host Final Four games to be played in 2017-20.

“There are a lot of great cities that are putting in bids, but San Antonio has nothing to apologize for whatsoever in the bid process,” Hollis said.  "They have done an amazing job.”

Very Important Bird logo

Ticket Office Offers VIB Business Package
Here’s a way for your business to get involved affordably with UTSA Football.

For just $480, your business can become a Roadrunners VIB (Very Important Bird) member.  

In addition to a 2014 Roadrunners VIB member placard to display at your business, the VIB package includes four season tickets, a year’s membership in the San Antonio Sports & Business Alliance, a listing on, recognition on Rowdy Vision at home games and invitations to all Roadrunners Alliance events.

The UTSA Ticket Office also is offering five-game season tickets beginning as low as $50 for an upper level reserved seat and $270 for a Family 4-Pack in the lower level of the Alamodome.

Call the UTSA Ticket Office at (210) 458-UTSA (8872) for more information on Roadrunners VIB memberships and click here to order your five-game season tickets today.

Alumni Winging It At The Larry Coker Show
The UTSA Alumni Association is sponsoring a chicken wing eating contest during next Wednesday's Larry Coker Show at Buffalo Wings & Rings (203 North Loop 1604 West).

Alumni Association members will be able to register beginning at 6 p.m. for a chance to compete in the six-person wing eating contest. The Larry Coker Show is hosted by Andy Everett and broadcast live on The Ticket 760 from 7-8 p.m.

Beginning at 7:40 p.m., six Alumni Association contestants will have five minutes to eat as many wings as possible. The winner will be interviewed by Everett and Coach Coker, if they’re able to talk, during that week's show.  

It should be a lot of fun.

HealthTexas ad

Post Your Pics To Win Roadrunners Gear
HealthTexas, the official medical group sponsor of UTSA Athletics, is holding a contest to identify the best UTSA fan pics.  

Dress in your best or most outlandish Roadrunners gear, take a picture and post it at Your post enters you to win autographed UTSA jerseys, campus book store gift cards and season passes to next year’s football games.  

Share your pics on social media with classmates and friends for chances to win an autographed football in a bonus contest. The first HealthTexas UTSA Pride winner will be announced at the Oct. 4 New Mexico game at the Alamodome.  

Final Thoughts
Perspective: Outlook, view, particular attitude toward a way of regarding something, point of view.

Expectations: A strong belief that something will happen or be the case in the future and that someone will or should achieve something.

As we build our athletics program and compete in Conference USA and the Football Bowl Subdivision (FBS), there occasionally will be conflict between the words defined above.

Expectations for this football season are high.

The team plane ride back from Oklahoma State was somber. That is not all bad. A coach never wants his team too carefree after a loss, but players have to have a good perspective of their performance. Often that requires concentrating on ALL the numbers, not just the final score.

The first three weeks of the 2014 football season have exceeded expectations. The impressive 27-7 season-opening victory at Houston made an initial splash on national television and in the national media.

The narrow 26-23 home-opening loss to Arizona the following week once again gave primetime week night television viewers reason to be impressed with the Roadrunners.

Oklahoma State controlled UTSA on Saturday night, but don't forget that these are the same Cowboys that took top-ranked and defending National Champion Florida State to the final minutes of their season opener.

Our first 16 days as a full-fledged FBS member were good, very good to be perfectly honest. We have played one of the most competitive non-conference schedules in the country and are headed in the right direction to meet realistic expectations for this season.

We are extremely appreciative of our fans.

A UTSA loyalist recently recounted his experience watching the Oklahoma State game at Buffalo Wings & Rings. All of the televisions with the exception of one, were tuned into the Roadrunners game. A smattering of burnt orange-clad Longhorns fans huddled around the lone television showing Texas' contest with UCLA.

When the Roadrunners took an early lead over the Cowboys, the REAL orange-clad fans began to chant, "UT … SA!."

The Longhorns fans eventually packed up and went home, but what they did not know is that the owner is a UTSA graduate. The Roadrunners were playing on their home field.

With football taking advantage of an off week to heal bumps and bruises, please take the opportunity to watch UTSA volleyball, soccer and cross country. All are home this weekend. Their opponents include Baylor, Houston and LSU, to name a few, and they are some of the best collegiate programs in the country. Come and help us continue to make a mark on the national collegiate athletics scene.

Thanks for being “All In” and setting high expectations for our programs. Please keep a positive, realistic perspective that recognizes the great marks achieved by all of our teams. I hope to see you at one of our events this weekend.

Go Runners!


Lynn Hickey
Director of Athletics

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